New post on start-ups and sandwiches

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Read: How start-ups fall into the ‘sandwich trap’
A delicious, mental model for tackling the 3 fundamental start-up challenges

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Unplugged @ Old China Hand http://instagr.am/p/CtMPA/

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Amazing bodysurfing session followed by meet-up of interesting people upstairs at Bondi Pavilion. #ftw #sorryfriendsOS

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Hoops a’plenty @ juzmcmuz-ville http://instagr.am/p/C9JvJ/

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